1) AI copywriting
With Chat GPT, we are aware of the fact that artificial intelligence (AI) is in the making, and the question isn’t how but how it’ll alter our way of working.
I was accustomed to the notion that AI could write the majority of my software code on my behalf in the coming years. It’s a good idea since writing code isn’t an efficient process. What is most important for me, even in my job as a programmer (which happens to be what I usually do, for those who aren’t familiar with me), is the concept and the result that could solve certain business issues and help the company expand. That’s where I am at my best, so I’ll gladly leave out the writing part if given the option.
I’m sure there are some people who are innovative and have great concepts for software that don’t exist, and the only problem is that they don’t understand how to program.
Then why is it that the fact that I’m not the greatest writer and English isn’t my first language keeps me from writing?
I have some writing ideas, and I have experience and knowledge that I would like to be able to share with the world in articles and posts.
So I am awed by this human and AI copywriting team, and I’m hopeful that AI copywriting won’t replace the entire process of writing for me, but it can help me with my issues the most during this writing procedure.
Why did I choose AI copywriting over any other AI-related subject? Since copywriting is the one area in which AI can really gain place in the 2024 year,.
2) Go no-code
Before AI begins to make software for us, by simply telling us, “AI make me… XYZ,” we have a solution for the interim that is known as no-code.
No-code tools allow us to develop online products such as apps, websites, emails, and many other projects that were only possible for developers in the past.
Tools that don’t require code are growing in HTML, and while they’re not going away without developers and other experts, they can reduce barriers to entry and reduce the cost of knowledge for entrepreneurs, artists, and a variety of other industries and professions.
If you’re just starting out and don’t have the monstrous amount of money to employ an agency or developer to design a website for you, have a look at these tools that don’t require code, and, with a small amount of effort, you’ll be able to make a professional web site for your business in a short time and at a lower cost.
The tools that are no-code are ideal to use for MVPs (Minimum Viabcode, Products) prototypes, prototypes and proof-of-concept product landing pages, medium and small business websites, and many more projects.
Check out the video below on YouTube, where I’m describing the meaning of no-code.
My three most used tools that do- not require code are Card, Webflow and Airtable.
3) Implement automation
If you’d like to know my favorite topic for 2024(food aside), it would have to be automation.
Automat.n can help you reduce time and costs and become more efficient.
What Webflow is about automations is that once it has been created, the automations are extremely solid.
Humans aside, humans are amazing creative beings; however, We all make mistakes. Particularly if we perform routine and boring
Computers are something that they have created; they are very innovative by themselves at the moment (beings; AI!) but are excellent at repetitive tasks and prescriptive ones.
The best way I’ve found to utilize automation is through a machine-human combination
myself,outsourcing the boring, uncreative and (hello,tive) tasks to the machine and I’m able to handle all the rest.
If you’re afraid of automation because you believe an individual is doing it all more efficiently, reconsider your thoughts
eative,asks that you or your business machine frequently consider if you could automate the process.
Are you writing reports on performance on your site every week, manually obtaining the information directly from Google Analytics? Instead, automate it!
How do we automate?
There are numerous oautomates that specialize in various areas such as analytics, email sales, and automation. They all have APIs (Application Programming Interfaces), which allow the integration of multiple automated systems to exchange data and then process it automatically, requiring no manual labor.
Automatic sales and answering your data directly from the Gapplications Programming Interfaces program so that you don’t need to cut and paste and transform the text automatically to another format.
Post an article you’ve published on your website automatically through your media platforms.
Automate repetitive and boned-to-tasks so that you as well as your staff can complete something interesting and exciting instead. If you are interestedin this topic,keep me in mind or subscribe to my blog, as I’ll be speaking lots on automation throughout and
4) Make Video Content
YouTube is the 2nd most viewed social media platform in the present and the second most viewed search engine, after Google.
Vide is a favorite among viaslots, and people prefer this kind of content to reading.
It doesn’t require a high-end camera to begin. Start by recording videos on your smartphone and later you could invest further if you enjoy it and it is useful to you in business.
Be sure to create relevant content that is valuable to your readers.
Many people are experimenting with creating content on YouTube as well as different social networks, so you have to be careful in the way you differentiate yourself from other people and ensure that you are providing high-quality and current regular content.
Analytics play a significant aspect in this, and you must be attentive to what is working and what doesn’t work, and then take advantage of the things that work to increase your presence on the web in the realm of video content.
5) Create a Blog
Blogs are excellent to use for SEO and are among the most effective ways to get people to your site.
People are searching for answers to the questions they may have on social media. What you should do with your blog is provide the answers they’re searching for. It’s as simple as that.
Blogs will still be highly efficient in 2024 if they are done correctly.
Make sure to write about topics that people would like to read about, not things you would like to discuss. It happens quite often.
Be sure to do your research on the topic as well as the number of inquiries (how how many are searching each month to answer this question?) as well as top-quality blog posts about the subject.
When you blog, you don’t just educate other people; you also increase your knowledge and gain new knowledge by conducting studies.
6.) Create an email list
Newsletters will continue to be a big business in 2024. If you are able to create an excellent newsletter for your blog, you’ll be able to draw in a lot of readers and earn a monthly subscription to your newsletter. You could also earn profits based on your objectives.
Newsletters are an extremely effective method to connect with your clients, give them value, inform them, and draw them back to your site as well as to your business. Thus, using an email capture feature on your website remains an excellent idea in 2024.
The clearness of stating the reason for your newsletter clearly stating the purpose of your publication (industry news, product information etc.).) can improve the value of your list and your readers will be more likely to be engaged with the information that you share.
A free or paid mailing list is a fantastic way to communicate with your audience.
7) Start a podcast
A lot of people listen to podcasts nowadays when doing other activities outside or in the house.
Podcasts are an excellent way to interact with and provide the audience with value, as well as increase brand awareness of your business, your brand, and the products you sell.
Publishing and creating podcasts from a technical point of view is extremely simple. To learn how you can do it, read my blog post about how I developed and released my podca yourself after 1 hour. It’s free.
The most difficult part comes from coming up with intriguing ideas that people will want to listen to, having fascinating guests on your show, and making podcasts frequently.
But even if you’re not able to achieve this, the podcast is still a fantastic opportunity to market your business or even yourself in 2024.
8) Make an internet-based product or service
If you don’t currently have online products or services and simply use the internet to brand and market them, consider making an online product or an online service.
It could take the form of an ebook or an online course and be a good source of extra income for your company.
My top web-based products are eBoares as well as online courses. My goal is to develop at least one in 2024.
9) Document
Documentation is among the best methods to produce content on a large scale.
If you’re struggling to come up with new ideas for content (hello, AI), you can simply document your ideas.
Are you developing a new product or startup?
You can share your experience online by sharing blog posts or social media posts. YouTube videos.
Have you enlisted an employee who is new? Did you have an interesting conversation with someone interesting? Do you have a question you’re constantly asked? Record it and post it on your site and the social channels you use.
10) Insist on the analysis and optimise
When I talk about investment here, I’m speaking primarily about time investments.
Repeating the same mistakes over and over without knowing what worked and what didn’t seem to make sense.
Each tool you are employing for your Digital marketing will come with its own analytics.
It doesn’t matter if it’s your site, LinkedIn, or YouTube; I’ll let you know the performance of your content, what people liked about it, and the things that could be improved.
makeThere is no reason to make a new piece of content without examining the success of your previous piece of content and gaining knowledge from it.
I would encourage you to utilize analytics, and instead of hurrying to come up with your next piece of content, spend some time reviewing and optimizing the effectiveness of your content.
addIf you’ve posted an article on your blog and it wasn’t very successful, you can edit it, optimize it by adding more details to enhance the performance of your blog, or create a new blog post on the same subject from a different perspective.
Summary
I hope that they motivate you to explore something new by 2024.
If you’ve got a favorite marketing concept you’ll be looking at in 2024, be sure to share it by leaving a comment.